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Data InsightsOnce widespread, smoking is now uncommon in Great Britain

Once widespread, smoking is now uncommon in Great Britain

Line chart showing the decline in smoking among adults over age 16 in Great Britain from 1974 to 2023. In 1974, around 51% of men and 41% of women reported smoking cigarettes. Over the decades, these rates fell steadily. By 2023, only about 12% of men and 10% of women reported smoking. The gap between men and women remained fairly consistent, with men having slightly higher rates throughout the period. The chart illustrates a dramatic and sustained decline in smoking for both sexes.

The data is sourced from the GLS & OPN surveys (2023) and published by OurWorldinData.org under a Creative Commons BY license.

Fifty years ago, almost half the adults in Great Britain smoked cigarettes, but this has become much less common.

In the 1970s, half of men and 40% of women over the age of 16 reported smoking cigarettes. Since then, smoking rates have steadily fallen. By 2023, this was just 12% of men and 10% of women.

This dramatic decline is the result of decades of public health efforts such as clear warnings on cigarette packs, bans on tobacco advertising, indoor smoking restrictions, and support to help people quit. Newer technologies — including vaping products, nicotine patches, and medications — have also helped many people quit.

Despite this, smoking remains the leading risk factor for preventable death in the UK, raising the risk of many cancers, heart attacks, and strokes. Fewer smokers means fewer people suffering from these serious diseases.

Read more about the global problem of smoking in an article by my colleague Max →

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